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Categories Starting Up

Nothing is more exciting -- or terrifying -- than starting a new business.

You have an idea you love and believe in. Maybe you have a name, or a couple of names, you’re thinking about. You might even have a simple one-page (or even one-paragraph!) business plan to guide you. And you’re ready to dive in and get started. But you need help: from getting your potential customers to test your business model to finding your ideal mentor, starting up successfully is no easy task. Our mentors describe what it's really like -- and what they wish they'd known before they did it.

In this category:

Categories Starting Up

Nothing is more exciting -- or terrifying -- than starting a new business.

You have an idea you love and believe in. Maybe you have a name, or a couple of names, you’re thinking about. You might even have a simple one-page (or even one-paragraph!) business plan to guide you. And you’re ready to dive in and get started. But you need help: from getting your potential customers to test your business model to finding your ideal mentor, starting up successfully is no easy task. Our mentors describe what it's really like -- and what they wish they'd known before they did it.

Meet John Daniel, Founder at InnovatorJohn

Use your previous mistakes to make you that much more successful.

Meet Rachel Beider, CEO of Massage Williamsburg + Massage Greenpoint

Stay true to your vision by always considering your major values as you grow and scale your business.

Meet David Greenberg, Founder & CEO of Updater

Always following “best practices” isn’t necessarily best for your own unique business.

Meet Adrian Ghila, Founder and CEO at Luxe RV

Dream big, and then dream even bigger — imagine your company in 2-3 years and multiply that dream by 10.

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