Planning ahead when it comes to office design, marketing materials and software will only benefit you in the long run.
Categories Starting Up
Nothing is more exciting -- or terrifying -- than starting a new business.
You have an idea you love and believe in. Maybe you have a name, or a couple of names, you’re thinking about. You might even have a simple one-page (or even one-paragraph!) business plan to guide you. And you’re ready to dive in and get started. But you need help: from getting your potential customers to test your business model to finding your ideal mentor, starting up successfully is no easy task. Our mentors describe what it's really like -- and what they wish they'd known before they did it.
A good mentor can be an invaluable asset as you grow your company.
Take a step back and see what your customers think of your idea before rushing it to market.
Use speed, surprise and economy of effort to defeat your competition.