Categories Starting Up

Nothing is more exciting -- or terrifying -- than starting a new business.

You have an idea you love and believe in. Maybe you have a name, or a couple of names, you’re thinking about. You might even have a simple one-page (or even one-paragraph!) business plan to guide you. And you’re ready to dive in and get started. But you need help: from getting your potential customers to test your business model to finding your ideal mentor, starting up successfully is no easy task. Our mentors describe what it's really like -- and what they wish they'd known before they did it.

Never Stop Improving Your Product

Build a product that solves a real problem — and then never, ever stop improving it.

13 Tips for Connecting With Female Founders in Your Community

For young women in business, peer mentorship and support are especially valuable — but not always as easy to find. Thirteen YEC women share their best advice.

“Stopping Out” of College to Start Up? 3 Ways to Prepare

College tuition keeps rising, but good jobs aren’t exactly piling up in the meantime. If you’re weighing entrepreneurship vs. a degree, college “stopout” Stacey Ferreira has a few tips.

Why It Pays to Create Your Own Market

Research shows that entrepreneurs who are adept at creating their own markets in order to carve out a better strategic position almost always do better than those who do not. Kevin D. Johnson explores why.

Questions & Answers