YEC member Ben Smithee is CEO of The Smithee Group and considered to be one of the leading voices in helping Fortune-listed corporations understand and successfully prepare for the future marketplace. Ben regularly speaks at conferences around the world, and his team at SPYCH works with companies such as The American Cancer Society, McDonald’s, General Mills, eBay, Hallmark, and many more.
This week, he and partner Greg Heist, Chief Innovation Officer of Gongos, a Decision Intelligence Company based in Auburn Hills, Michigan sit down with YEC member Hongwei Lui, CEO of MappenIn.
MappedIn seeks to help indoor business create dynamic, journey-oriented experiences for their customers through the power of digital and atmospheric environments. In this episode, Liu discusses his plans to make the indoors more discoverable, addresses running a business during a technological turning point, and plays “would you rather” with music, wearables and everything in between.