Author

Mike Sharkey

Mike Sharkey is the CEO and co-founder of Autopilot, where he leads a team driven to help marketers harness the power of automation and build better relationships. Prior to founding Autopilot, Mike helped build two other successful companies in Australia, Stayz, which was acquired by FairFax Digital in 2006 and again by HomeAway for $225M in 2013, and Sharkey Media, a digital marketing agency.

Stories by Mike Sharkey:

7 Ways to Expose Your Customers to the Value of Your SaaS Product

by Mike Sharkey

Author

Mike Sharkey

Mike Sharkey is the CEO and co-founder of Autopilot, where he leads a team driven to help marketers harness the power of automation and build better relationships. Prior to founding Autopilot, Mike helped build two other successful companies in Australia, Stayz, which was acquired by FairFax Digital in 2006 and again by HomeAway for $225M in 2013, and Sharkey Media, a digital marketing agency.

Stories by Mike Sharkey:

by Mike Sharkey

7 Ways to Expose Your Customers to the Value of Your SaaS Product

Launching a SaaS product? Keep these ideas in mind when planning your growth and customer acquisition strategies.