Question: What's one tool I can use to improve my landing pages?
Google Analytics
"Google Analytics is not a new tool, but it's still one of the most effective for determining how to improve your landing pages. Considering the ways visitors arrive at your landing page and then making sure the experience that they have when they get to your site makes sense can greatly improve the success of your site."
@caitlinmc
LeadPages
"LeadPages can act as a full landing page solution, or just an element on your page to capture leads. We have used their LeadBoxes technology to set up great lead capture magnets on websites, which includes split testing to optimize the conversion sign up rates."
@patrick_conley
Visual Website Optimizer
"The best tool that I have found (I've used it for several years now) is Visual Website Optimizer. The reason I like it is because it allows non programmers to take control of the copy and images. It lets them be truly creative without the constraints of programming. They can test with A/B or Multivariate, as well as heatmaps and clickmaps."
@dnevogt
Unbounce
"Unbounce is a great tool to test landing pages. Unlike many other tools, Unbounce doesn't require much technical knowledge. That makes it great for business, customer and marketing oriented functions at a startup. Aside from being easy, it's also incredibly affordable at under $100 per month."
@MosesOfWatches
ClickTest
"Try the tool ClickTest. You can upload a draft of your landing page and a team of testers will give you feedback on its effectiveness and whether it's achieving the desired results."
@moneycrashers
Hubspot
"Hubspot lets you create optimized, lead-capturing landing pages and will tell you the specific SEO-friendly things you can do to have your pages ranking higher on search engines. "
@joeapfelbaum
Livechatinc
"People love to get their questions and concerns addressed fast. If you have the resources (someone to answer client questions in real time), implementing a live chat tool Livechatinc on your landing page can make a huge difference in the buying experience your customer gets. It sends a signal that you're there to listen and help your customers, not just collect their money by some sleazy marketing tactics. "
@juhaliikala
