6 Tips to Drive More Customer Referrals

Here are a few ideas for gathering quality referrals.

Question: What is the best way to encourage current clients to refer other clients to our business?

Question: What is the best way to encourage current clients to refer other clients to our business?

Do a Great Job and Simply Ask

"Offer referral bonus up front, do a great job and simply ask for a referral. It's really that easy and rarely fails. Other businesses like to refer you to their friends and clients, especially if you are doing good work. It takes a bit of time to build the relationship, but simply asking is the best way."


Just Ask

"Our current clients have been our greatest referral source. We tell our clients that if they refer business to us, we will give them a credit that they can use towards their monthly retainer. This has worked very well for us as it motivates our clients to spread the word about how happy they are with our services."


Be Honest With Them

"Give an honest reason why you want you fans to do the requested behavior. Users will usually do what you want them to do; they just want the formality of you asking them along with a reason why you want them to do it. Every business says "Like Us On Facebook," but why should a client like you on Facebook? Take the extra step and  give them a reason to refer you."


Ask for Testimonials First

"I love asking our clients for testimonials. It gets them thinking about you and the value you provide to them, and makes them put it down on paper for you. When they declare your value, they're more likely to suggest your services to colleagues and friends. "


Resources

6 Tips to Drive More Customer Referrals

Here are a few ideas for gathering quality referrals.

Question: What is the best way to encourage current clients to refer other clients to our business?

Question: What is the best way to encourage current clients to refer other clients to our business?

Do a Great Job and Simply Ask

"Offer referral bonus up front, do a great job and simply ask for a referral. It's really that easy and rarely fails. Other businesses like to refer you to their friends and clients, especially if you are doing good work. It takes a bit of time to build the relationship, but simply asking is the best way."


Just Ask

"Our current clients have been our greatest referral source. We tell our clients that if they refer business to us, we will give them a credit that they can use towards their monthly retainer. This has worked very well for us as it motivates our clients to spread the word about how happy they are with our services."


Be Honest With Them

"Give an honest reason why you want you fans to do the requested behavior. Users will usually do what you want them to do; they just want the formality of you asking them along with a reason why you want them to do it. Every business says "Like Us On Facebook," but why should a client like you on Facebook? Take the extra step and  give them a reason to refer you."


Ask for Testimonials First

"I love asking our clients for testimonials. It gets them thinking about you and the value you provide to them, and makes them put it down on paper for you. When they declare your value, they're more likely to suggest your services to colleagues and friends. "


See Also: 11 Tools That Will Improve Your Landing Pages

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