Question: If I'm trying to save money, what is the best area of my business to outsource?
PPC
"Paid search is one of the easiest things to outsource. Most companies don't need a full-time paid search expert on their team. Outsourcing this is pretty easy and will save your business money in the long term. I personally like 3Q Digital, Hanapin Marketing, Adogy and Wordstream to manage my paid search."
@murraynewlands
Anything Outside Your Core Service or Product
"You may think you're saving money by trying to do everything yourself, but it's a false economy. Focus your staff hires on people who perform your core business. Everything else -- accounting, payroll, marketing, etc. -- can be outsourced."
@MESlayter
Content Creation
"The best area of a small business to outsource is probably content creation for your blog or website. Plenty of freelance writers are available via sites such as Guru or Freelancer -- just be sure to hire writers with industry-specific experience, and pay them commensurately. Remember, if you offer 10 dollars per article, you're going to get 10 dollars worth of content quality."
@moneycrashers
Prospecting
"Hire a virtual assistant to put together a spreadsheet of prospects. Provide them clear instructions by creating a set of 'prospect criteria' (i.e. post Series-A SaaS companies with at least 10 employees that target the Healthcare industry), provide a few 'prospect outlets' (i.e. AngelList, Product Hunt, etc.) and recommend a few 'prospecting tools' (i.e. BuiltWith, Sales Loft, etc)."
@rbeyeler
Administrative Support and Personal Assistants
"Nowadays, there are much more cost-effective options than hiring someone to handle the routine duties of your business. Virtual assistants can help you in a variety of ways, and even seemingly small tasks can add up to save you a bunch of time over the course of a few months."
@PhilLaboon
