Use humor and creativity to capture their attention.
Your customers are your business.
Without them, you don't have sales. Which means you don't have cash -- to pay the bills, buy office supplies or even pay yourself.
But your customers are also the best source of information you have about how to improve your business, product and/or service -- so keep them close, ask them for feedback, and never let an unhappy customer walk away without an explanation. Here, we'll cover everything you need to know about customers, from CRM to brand advocacy programs to community building, soliciting feedback, making customer service a priority and much, much more.
Once you identify common customer pain points, you can use them to your advantage in a number of different ways.
Keep it short and sweet.
It’s the golden standard in the customer service industry, but the age of social media has complicated matters drastically.