Research shows that entrepreneurs who are adept at creating their own markets in order to carve out a better strategic position almost always do better than those who do not. Kevin D. Johnson explores why.
Categories New Business Ideas
So, you think you have the next big idea?
So does everyone else. The question is, what sets yours apart -- and what problems does it really solve? Learn how to weed out the bad ideas from the good, test your business concept until you get it (mostly) right, launch your minimum viable product (MVP), solicit potential customer feedback AND analyze your market -- and your competition -- before you even start brainstorming business names.
Kick-Start Your Independent Career: 5 Tips for Millennials
Shama Kabani shares 5 key tips to help the growing number of Gen Y freelancers, solopreneurs and consultants succeed in their independent careers.
4 Pieces of Advice for Female Social Entrepreneurs
Social entrepreneurship is a growing movement, especially among Millennial women. Laura Calandrella offers 4 tips for her fellow entrepreneurs.
