Categories Starting Up

Nothing is more exciting -- or terrifying -- than starting a new business.

You have an idea you love and believe in. Maybe you have a name, or a couple of names, you’re thinking about. You might even have a simple one-page (or even one-paragraph!) business plan to guide you. And you’re ready to dive in and get started. But you need help: from getting your potential customers to test your business model to finding your ideal mentor, starting up successfully is no easy task. Our mentors describe what it's really like -- and what they wish they'd known before they did it.

11 Hardest Things About Starting a Company

If you’re up for the struggle, the risk is worth the reward.

Taking Your Social Media Marketing Game to the Next Level During the Holidays

Here’s everything you need to know to prepare for the holiday sale rush.

4 Kinds of Mentoring Opportunities That Are Most Effective

Not all inspiration or advice is created equal. Focus on what kind of content speaks to your mentee most.

7 Things to Consider When Thinking About Franchising Your Company

Don’t forget these factors as you work to multiply locations across the country and beyond.

Questions & Answers