Starting up isn’t as glamorous as it looks. It’s meticulous, it’s hard, and it costs money — but you can succeed. Mizzen + Main clothing brand co-founder Web Smith tells the other side of the story.
Categories Customers
Your customers are your business.
Without them, you don't have sales. Which means you don't have cash -- to pay the bills, buy office supplies or even pay yourself.
But your customers are also the best source of information you have about how to improve your business, product and/or service -- so keep them close, ask them for feedback, and never let an unhappy customer walk away without an explanation. Here, we'll cover everything you need to know about customers, from CRM to brand advocacy programs to community building, soliciting feedback, making customer service a priority and much, much more.
11 Tips for Cultivating Customer Loyalty
Selling a customer once is great. But earning their loyalty for your business’ entire lifetime is a gift — one you have to work to earn.
Never Stop Improving Your Product
Build a product that solves a real problem — and then never, ever stop improving it.
11 Ways to Track Your Business Leads Online
From the powerful Salesforce.com to bookmarking tools, 11 entrepreneurs share how they track and manage leads online.
