Categories Customers

Your customers are your business.

Without them, you don't have sales. Which means you don't have cash -- to pay the bills, buy office supplies or even pay yourself.

But your customers are also the best source of information you have about how to improve your business, product and/or service -- so keep them close, ask them for feedback, and never let an unhappy customer walk away without an explanation. Here, we'll cover everything you need to know about customers, from CRM to brand advocacy programs to community building, soliciting feedback, making customer service a priority and much, much more.

Building Community With John Rampton, Founder of Hostt

If you don’t have a solid base, your community won’t stand.

11 Ways to Make Direct Mail Marketing More Appealing to Customers

Increase your chances of customers actually opening up your mail with these tips.

Building Community With Corey Blake, President of Round Table Companies

Your communities are looking to you for guidance and support.

Building Community With Brittany Hodak, Co-Founder of ZinePak

Entrepreneur Brittany Hodak shares what she has learned from building a network through her business.