If you’re thinking of using Instagram as a brand-building platform, keep these tips in mind.
Categories Branding and Public Relations (PR)
Your brand is the heart and soul of your business -- if you do it well, it's often the reason a customer buys from YOU (and not that other guy).
Steve Jobs did it with Apple. Richard Branson did it with Virgin. A powerful CEO brand, coupled with a trusted company brand name, makes even the scrappiest startup unstoppable. Complement your brand with a public relations strategy for even more potent results.
How the ‘Reverse Opt-In’ Can Help You Build Your Tribe Faster and Smarter
Traditional marketing strategies will only get you as far as they’ve always gotten you. Switch it up using this method.
Need to Change Your Business’s Name? Here’s the Right Way to Do It
Here’s how to take care of legalities as well as capitalize on the marketing opportunities when changing your business’s name.
Inbound Marketing Options All Online Businesses Should Utilize
Inbound marketing is all about reaching viewers in a variety of ways.
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Questions & Answers
- Don’t Stereotype: 5 Common Mistakes Writers Make When Profiling Entrepreneurs
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