Categories Sales & Marketing

You have an awesome product or service. So where are all your customers?

Early in your business, chances are, most of the sales and marketing falls on your shoulders. From learning how to market your small business online, to customer relationship management, to understanding the difference between public relations and branding, startups and small business owners have a lot to learn. But the bottom line is always the same: to grow your business, you need to get in front of the right customers, every day. This is where you’ll learn how to do just that.

How to Attract and Book Your Ideal Client

To attract the best clients, you first have to invest in your business.

12 Up-and-Coming Entrepreneurs With Personal Brands We Admire

Though they may not be as well known in the startup arena, these rising stars have built rock solid personal brands.

13 Effective Company Taglines (And Why They Work So Well)

A tagline can either make or break a brand. Here’s what makes these companies’ slogans so perfect.

13 Creative Ways to Differentiate Your Business From Competitors

It takes a few tricks up your sleeve in order to stand out from a sea of competitors.

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