Possibly no department is more important in a startup than the sales department. How do you keep your salespeople on track to make — and better yet exceed — their sales targets?
Categories Sales & Marketing
You have an awesome product or service. So where are all your customers?
Early in your business, chances are, most of the sales and marketing falls on your shoulders. From learning how to market your small business online, to customer relationship management, to understanding the difference between public relations and branding, startups and small business owners have a lot to learn. But the bottom line is always the same: to grow your business, you need to get in front of the right customers, every day. This is where you’ll learn how to do just that.
10 Must-Read Startup Tips for Young Brands
Starting up isn’t as glamorous as it looks. It’s meticulous, it’s hard, and it costs money — but you can succeed. Mizzen + Main clothing brand co-founder Web Smith tells the other side of the story.
5 Tips for Integrating Social Media Into Your Next Business Event
How do you make an in-person startup event a social media phenomenon? Veteran marketer Alex Frias offers some savvy advice.
5 Key Elements to Track Your Next Marketing Campaign
Tracking the results of a marketing campaign isn’t nearly as fun as counting sales and conversions, but Phil Frost argues that it’s a critical component to your next campaign’s success.
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Questions & Answers
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- 9 Ways to Leverage TV Appearances to Build Your Brand
- 12 Things to Keep in Mind When Choosing a Logo and Brand Designer
- 10 Tips for Participating in Your First On-Camera Interview
- 11 Ways to Market Your Business or Product When You’re Bootstrapping
- 12 Most Effective Ways to Communicate With Clients
- 12 Companies That Excel at Content Marketing (and What You Can Learn From Them)
