Categories Sales & Marketing

You have an awesome product or service. So where are all your customers?

Early in your business, chances are, most of the sales and marketing falls on your shoulders. From learning how to market your small business online, to customer relationship management, to understanding the difference between public relations and branding, startups and small business owners have a lot to learn. But the bottom line is always the same: to grow your business, you need to get in front of the right customers, every day. This is where you’ll learn how to do just that.

Is Your Website Designed With Your Customers in Mind?

Customers view websites differently than the companies that design them. Flashy ads, pop-up banners and other tactics designed to generate leads can actually end up driving them away. Are you making that mistake, too?

13 Creative Ways to Generate Extra Revenue

Don’t let one bad season kill your business. If you get creative about new revenue streams now, you’ll be ready for anything.

To Blog or Not to Blog? 11 Entrepreneurs Weigh In

Blogging is an excellent way to market your business and showcase your company’s personality. But beware: if not executed properly, it can also be a big waste of time.

10 Great Gifts for Web Visitors to Improve Lead Generation

Make a lasting first impression on website visitors — and nab their contact info — by rewarding them with a free gift.

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